Femina magazine sold to Media24

Associated Magazines has announced the sale of the South African title, Femina, to Media24. CEO of Media24 Magazines, Patricia Scholtemeyer, said that Femina will slot in with the Women’s Magazine Division under the leadership of publisher Mari Lategan. “Femina complements our portfolio and we welcome the magazine and the staff into our stable. We believe that Associated Magazines made the right decision to sell Femina to us; the move ensures the longevity of a strong brand that they have built up over the years,” said Scholtemeyer.